FOR IMMEDIATE RELEASE
New York, NY – PLAYDAY, the beloved children’s art and enrichment space, is thrilled to announce the opening of its sixth location in the heart of Manhattan’s Upper East Side. With its mission to inspire creativity, confidence, and community, PLAYDAY continues to redefine how children engage with ART and PLAY.
Located at 351 East 78th Street, the new PLAYDAY venue offers a vibrant, thoughtfully newly designed space where children can explore their imaginations and hone their artistic skills tailored for children aged 1 to 8.
“We’re excited to bring PLAYDAY’s creative energy to such a dynamic neighborhood,” said Megan Smith, Director of Operations at PLAYDAY. “Our goal is to provide a space where children can express themselves freely, learn through exploration, and build lasting memories with their peers and families.”
The new location will offer PLAYDAY’s signature programs, including:
GROWN UP & ME ART & SENSORY 1+ MONDAY - FRIDAY 10:15AM- 12PM
Hands-on art activities that explore a variety of mediums, from painting and sculpture coupled with sensory play.
ART 5+ HOURLY DROP-IN MONDAY - FRIDAY 9AM - 5PM
Flexible options for busy families, allowing kids to enjoy creative activities on their schedule.
AFTERSCHOOL PROGRAM 5+ MONDAY - FRIDAY 3PM - 6PM
Engaging activities designed to complement school curriculums with a focus on artistic development and social emotional awareness.
ADVANCED ART 8+ MONDAY - FRIDAY 6PM - 8PM
If your child enjoys sculpture, drawing and painting, graphic design, architecture, or fashion design and wants to move their skills to the next level, PLAYDAY ADVANCED OFFERINGS are designed for them.
CREATIVE CAMPS 5+ MONDAY - FRIDAY 9AM - 5PM
Seasonal camps with themed projects and activities to keep young minds engaged.
BIRTHDAY PARTIES ALL AGES SATURDAYS & SUNDAYS 11AM & 3PM
Fully customizable art-themed celebrations for unforgettable experiences.
SCHOOL PARTNERSHIPS ALL AGES BY APPOINTMENT
Collaborations with local schools to bring PLAYDAY’s unique programs directly to classrooms.
SPECIAL EVENTS ALL AGES BY APPOINTMENT
Unique art experiences for schools, corporations, and community events, including holiday-themed workshops, bring your son/daughter to work, and street fairs.
Since its inception, PLAYDAY has been celebrated for its innovative approach to children’s enrichment, blending art education with imaginative play in a welcoming and inclusive environment. The Upper East Side expansion builds on PLAYDAY’s vision of fostering creativity while strengthening the communities it serves.
To celebrate the grand opening, PLAYDAY will host a special multi-day open house event end of March. Families will be invited to tour the new space, enjoy complimentary art activities, and meet the talented team of educators and artists.
For more information about PLAYDAY’s offerings please visit playday.com or follow PLAYDAY on Instagram @myplayday.
PLAYDAY is a leading children’s enrichment space dedicated to inspiring creativity and self-expression through art. With locations across New York City, PLAYDAY offers a wide range of programs for kids of all ages, providing a safe, fun, and innovative environment to learn, grow, and play.
Media Contact: Gregory Okshteyn, Founder & CEO
gregory@playday.com
Phone: (917) 854.3269
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